Is it a good idea to invest in agrotourism?Would it be interesting?create a reservation systemsolely and exclusively intended to satisfythe needs of tourists who choose agrotourism?
What do the latest figures say about this sector? Is it beneficial for a particular area? And for the tourism sector in general?
As you can see, we have launched a lot of questions. And we think that all of them are very interesting. Don't worry becauseIn this post from DoblementeWe're going to answer them all. You won't have any curiosity left.
We can say – and we believe we are not wrong – that agrotourismHe was the “last to arrive”and is making a name for itself in a sector, tourism, that only breaks record after record year after year.
We are not wrong either – or we think we are not wrong – if we tell you thatthe boom in agrotourism is due to the pandemic.
Every cloud has a silver lining. Covid 19 has increased tourists' interest in nature andfor everything that is authentic.
We'll break it all down, don't worry.
If we analyze the figures for this tourism sector we can see that it is increasingly exertinga more important role in the economic revitalization of rural areas in SpainIt is from these areas that the term “empty Spain” has been coined.
The economic impact is becoming increasingly important. Already in 2019 and, according to data from a study carried out by the banking entityCaixabank, rural tourism or agrotourismhas gone from representing 10.9 percent of total tourism spending in 2019 to 11.9 percent in 2023.
As you have seen, this study confirms that, after the pandemic, agrotourism has emerged stronger.
What are the forecasts? There is no data yet on the forecasts, but the truth is that with what we have just mentioned and the fact that tourism continues to be unstoppable in terms of number of visits and spendingThe truth is that rural tourism is a very good option for investment.
If you are thinking about it, it is not a bad idea to start with a good one.reservation system for tourist destinationsthat helps you catch the tourists who are eager to enjoy Nature.
We have started this post with the figures to tell you that it is a sector that must be taken into account and that is behaving in a very good way.within tourism in general and within the Spanish economy.
But what would be its exact definition? Do we see it?
Agrotourismcombines stays and activities in rural environments.
Tourists have the opportunity – and this is what they want – to integrate into rural life and actively participate in all its activities, for example, harvesting crops, milking animals or making products characteristic of the area they have chosen.
This experience not only provides an insight into agricultural practices and food production, but also allows you to enjoy local cuisine with fresh ingredients straight from the farm.
We have used the word “experience”.This gives rise to a question: Is agrotourism or rural tourism experiential tourism?
We dare to say yes. That agrotourism is becoming part of that tourism of experiences that is also so booming.
Another thing we should ask ourselves isIf agrotourism or rural tourism is the sameThere are many opinions here.
There are those who say that agrotourism is about integrating into the life of a farm while rural tourism is based on visiting rural areas.to go on excursionsor simply get away from the crowds of big cities.
By the way, within both agrotourism and rural tourism we must include another modality that is very similar.We are referring to wine tourismBut we will discuss wine tourism in another post.
There are opinions for all tastes. What both tourist “disciplines” have in common is that they energize the area they visit. And this is what we are going to see below.
The benefits for rural areas are many. Let's look at some of them:
Of course there are benefits, but there are also risks, in some places,from massification and from shaky sustainability, a trend that should always be taken into account in the tourism sector.
In short, we all have to be responsible so as not to “die of success”, if you will allow us the expression.
And the benefits for the tourism sector in general?
It is certainly an agent that contributes to the GDP of the Spanish economy.
Besides,help with deseasonalization, something that the sector is constantly looking for. Agrotourism destinations are suitable in all seasons of the year.
It helps tourists in general to become aware of the importance of sustainability.
By the way, this is already a phenomenon present in all the Autonomous Communities.
As I said, investing in agrotourism can be a good idea, especially considering its growth and popularity in recent years and especially the boost it has received from the Covid-19 pandemic. Agrotourism can be a very profitable business.
And, you know, if you want us to give you a hand, you know where we are.
ByGeorge Look Ucles.